Opened by the same crew as Bouche, Rori already had a built-in crowd of cool kid regulars and industry friends before doors even opened. They were already selling pins and shirts pre-launch, and the guest-list soft opening quickly turned public once stories started circulating.
Now it’s in photo dumps, brands book it for pizza parties, and there’s usually a wait for a seat inside. Street style photographers sometimes camp out during fashion week, just in case someone hot eats a slice wrong.
New York–style pizza (the team spent time in the city researching), oysters, and soft serve.
